Host of Live from Gucci Row w/Coach Che'. Che' Jones is a Las Vegas native and graduate of Las Vegas High School ('89), who played professional basketball in Cyprus after a stellar college career in which he is the second all-time in scoring, assists, three-pointers made and he had his jersey retired by The Ohio State University at the Newark Campus in 2001. Coach Che' spent the better part of his 20+ years of coaching at the collegiate level and won an NJCAA National Championship in 2014 at Phoenix College. Coach Che' has had a passion for news media since childhood when he was recognized as being the youngest columnist in America at the age of 11 with his weekly column "A Kid's Opinion" in the Las Vegas Sentinel-Voice. His mother is Patricia Cunningham, the legendary host of "The Patricia Cunningham Show" and was inducted into the Nevada Broadcasters Association's Hall of Fame in 2015.